Juicero Packaging

The Juicero, fresh pressed juicer is a minimal, discreet and elegant machine, while the brand is full of life and energy. I designed the Juicero juice packs to reflect this optimistic and dynamic aesthetic – with custom hand illustrated patterns to personify the fresh fruits and vegetables inside. Each pack, designed within the constrains of the high-speed recyclable material printing, has a unique, brightly-colored pattern that balances the appetizing appeal of the juice with a sense of playfulness; the same energy that the Juicero team brings to the table.

Graphic Design, Illustration, Packaging

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